LaVar Ball Explains Why Lonzo’s Sneaker Costs $495

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[youtube ytid=”https://www.youtube.com/watch?v=Rh4JMeiOcUI?autoplay=1&w=580&h=385″ ]

Yesterday Twitter had a field day when LaVar Ball revealed his son’s signature sneaker the ZO2 released under the family’s Big Baller Brand. The kicker? The price point was an astounding $495. Today LaVar reveals why the shoe cost so much and what it means to have a sneaker independently.

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