Meet the Music Moguls: Rick Ross, The-Dream & Lenny S. | Signed

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Rick Ross (Maybach Music Group), Lenny S. (Roc Nation), and The-Dream (Radio Killa Records) discuss what they look for in aspiring artists, how social media has changed the music industry, and what it truly means to be signed to a record label.

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Three music moguls are on the pursuit for new artist(s) for their record labels. Over the course of the series Lenny S. (Roc Nation), Rick Ross (Maybach Music Group), and The-Dream (Radio Killa Records) will work to develop artists they believe have the potential of being a star. Unsigned hip-hop and R&B artists will undergo auditions and workshops to hone their craft and determine if they really have what it takes to get signed to a deal.

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Meet the Music Moguls: Rick Ross, The-Dream & Lenny S. | Signed https://www.youtube.com/user/VH1

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